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HubSpot Director Brian Halligan Files Form 144 for $2.09M Share Sale Under 10b5-1 Plan

Low SignificanceSeptember 15, 2026 at 5:40:41 PM UTC

HUBSPOT INC

$HUBS144CIK: 0001404655

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Filing Summary

📋 Form 144 Filing | HubSpot, Inc. ($HUBS) Insider: Brian Halligan (Director / Co-Founder) Proposed Sale: 8,500 Common Shares Estimated Value: ~$2,087,940 ($245.64/share) Trading Plan: Rule 10b5-1 adopted 03/12/2026 Broker: Fidelity Brokerage Services LLC

Comprehensive Analysis

Executive Summary

On September 15, 2026, Brian Halligan, Director and Co-Founder of HubSpot, Inc. ($HUBS), filed a Form 144 notice proposing the sale of 8,500 shares of common stock with an aggregate market value of approximately $2.09 million ($245.64 per share).

Key Details

  • Filing Date: September 15, 2026
  • Approximate Sale Date: September 15, 2026
  • Trading Plan: Executed pursuant to a Rule 10b5-1 trading plan adopted on March 12, 2026.
  • Account Context: The proposed transaction and prior sales were conducted via the Wolf Investors LLC account, where Halligan is a stakeholder.
  • Prior 3-Month Activity:
    • June 16, 2026: 8,500 shares sold ($1,567,570)
    • July 21, 2026: 8,500 shares sold ($1,879,265)
    • August 18, 2026: 8,500 shares sold ($1,865,750)

Market & Significance Assessment

The proposed transaction represents a continuation of regular monthly 8,500-share tranches executed under a pre-established Rule 10b5-1 trading plan. Given the scheduled nature and modest volume relative to total shares outstanding (49,866,201 shares), trading significance is categorized as Low.

Topics:#HUBS#HubSpot#Form144#InsiderTrading#TechStocks

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