Roku Officer Files Form 144 to Sell $86.9K in Common Stock Under 10b5-1 Plan

Executive Summary

On November 2, 2026, Roku, Inc. officer Matt Banks filed a Form 144 proposing the sale of 552 shares of common stock with an aggregate market value of $86,906.88. The transaction represents an estimated price of approximately $157.44 per share, executed via Morgan Stanley Smith Barney LLC under a pre-established Rule 10b5-1 trading plan adopted on August 5, 2025.

Transaction Details

• Security: Common Stock
• Shares Proposed for Sale: 552
• Aggregate Market Value: $86,906.88
• Acquisition Origin: Acquired on September 1, 2026, as restricted stock vesting from the issuer.
• Past 3 Months Activity:
  • October 1, 2026: Sold 554 shares for $84,324.34 gross proceeds.
  • September 2, 2026: Sold 546 shares for $84,979.44 gross proceeds.
  • August 3, 2026: Sold 552 shares for $80,730.00 gross proceeds.

Market Impact & Significance

Trading significance is assessed as Low. The proposed sale represents a negligible fraction of Roku's 132,050,905 outstanding shares and follows a consistent, monthly pattern of small-scale sales implemented pursuant to a Rule 10b5-1 plan adopted over a year prior.