Robinhood CEO Vladimir Tenev Files Form 144 to Sell $31.05M in Common Stock
Robinhood Markets, Inc.
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Filing Summary
📢 Form 144 Notice of Proposed Sale: Robinhood Markets, Inc. ($HOOD)
Insider: Vladimir Tenev (Director, Officer) Proposed Sale Date: 2026-09-21 Shares to Sell: 259,166 shares ($31,053,270.12 aggregate market value) Broker: Morgan Stanley Smith Barney LLC Trading Plan: Rule 10b5-1 adopted on 09/05/2025 Nature of Shares: Founder Shares acquired 12/04/2013
Comprehensive Analysis
Executive Summary
On September 21, 2026, Vladimir Tenev, Director and Officer (Chief Executive Officer) of Robinhood Markets, Inc. ($HOOD), filed a Form 144 notice disclosing the proposed sale of 259,166 shares of Common Stock with an estimated aggregate market value of $31,053,270.12 (~$119.82 per share).
Transaction Details
- Security: Common Stock
- Planned Transaction Date: September 21, 2026
- Amount to Be Sold: 259,166 shares
- Aggregate Market Value: $31,053,270.12
- Shares Outstanding: 790,630,234
- Acquisition Origin: Founder shares acquired from the issuer on December 4, 2013
- Broker: Morgan Stanley Smith Barney LLC Executive Financial Services
- Trading Plan: Pre-established Rule 10b5-1 plan adopted on September 5, 2025
Past 3 Months Disclosed Sales
The filing also reports substantial dispositions executed under Rule 10b5-1 plans over the preceding three months:
- 07/06/2026: 375,000 shares sold by Vladimir Tenev for gross proceeds of $43,562,325.00
- 07/15/2026: 327,500 shares sold via Tenev 2017 Irrevocable Trust for gross proceeds of $37,549,217.75
- 07/15/2026: 40,500 shares sold via Surfboard Management LLC for gross proceeds of $4,643,624.70
Impact and Significance
This proposed sale carries High significance given the high-profile executive role of Vladimir Tenev and the sizable transaction value of over $31 million. However, because the trade is executed pursuant to a pre-scheduled Rule 10b5-1 trading plan adopted in September 2025, it reflects programmatic portfolio diversification rather than opportunistic market timing.
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Important Disclaimer
This content is drawn from public SEC filings and may contain errors. It is for informational purposes only and is not investment, legal, or tax advice.
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