Meta Platforms Director Peggy Alford Files Form 144 to Sell $249.6K in Stock

Executive Summary

On October 26, 2026, Peggy Alford, a Director of Meta Platforms, Inc. ($META), filed a Form 144 notification detailing the proposed sale of 390 shares of Class A Common Stock. The shares represent an estimated market value of $249,600.00 based on an indicative price of $640.00 per share.

Transaction Details

• Filer: Peggy Alford (Director)
• Security: Class A Common Shares
• Shares to be Sold: 390
• Aggregate Market Value: $249,600.00
• Approximate Sale Date: October 26, 2026
• Broker: Charles Schwab & Co., Inc.
• Origin of Shares: Acquired on May 15, 2020, via restricted stock unit lapse as equity compensation.
• Ownership Structure: Shares are held indirectly via the Alford Family Revocable Trust.

Trading Plan & Past Activity

• Rule 10b5-1 Plan: The proposed transaction is executed pursuant to a pre-arranged Rule 10b5-1 trading plan established on November 25, 2025.
• Prior 3-Month Sales: Peggy Alford previously reported the sale of 464 shares on July 31, 2026, generating gross proceeds of $252,212.00.

Market Impact & Significance

The trading significance is assessed as Low. The proposed transaction is modest in size relative to Meta's float and market capitalization. Because the sale is conducted under a pre-scheduled Rule 10b5-1 trading plan adopted nearly a year prior, it represents standard personal liquidity management and does not signal a discretionary change in insider sentiment.