Roku Officer Mustafa Ozgen Acquires Shares via RSU Vesting and Sells Under Rule 10b5-1 Plan

Insider Filing Analysis: Roku, Inc. ($ROKU)

Overview

On September 3, 2026, Mustafa Ozgen, President of Devices, Products, and Technology at Roku, Inc., filed a Form 4 reporting non-derivative and derivative transactions that took place between September 1, 2026, and September 2, 2026.

Key Transactions

1. RSU Vesting (September 1, 2026):
   • Exercised/converted 16,151 Restricted Stock Units (across three separate awards: 4,910; 6,790; and 4,451 RSUs) into 16,151 shares of Class A Common Stock at $0.00 per share.
2. Tax Withholding (September 1, 2026):
   • Disposed of 6,357 shares at $155.53 per share ($988,704.21 total) to cover tax withholding obligations associated with the RSU vesting.
3. Open Market Sale (September 2, 2026):
   • Sold 3,410 shares at a price of $155.64 per share, generating total proceeds of $530,732.40 pursuant to a pre-established Rule 10b5-1 trading plan.

Holdings and Market Significance

• Post-Transaction Holdings: Mustafa Ozgen directly owns 25,569 shares of Class A Common Stock following these transactions.
• Significance Level: Low. The transactions represent standard executive equity compensation activity, consisting of routine RSU vesting, mandatory tax withholding, and pre-scheduled sales under a Rule 10b5-1 trading plan.