Visa Inc. General Counsel Exercises & Sells Shares via 10b5-1 Plan
VISA INC.
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Filing Summary
📊 Insider Sale Alert: Visa Inc. ($V)
Insider: Julie B. Rottenberg (General Counsel) Transaction Date: August 31, 2026 Action: Sold 2,028 shares @ $381.35 (Total: ~$773,378) Exercise: Exercised 2,028 stock options @ $109.82 Plan: Rule 10b5-1 Plan (adopted June 1, 2026) Remaining Direct Holdings: 18,404 shares
Comprehensive Analysis
Visa Inc. ($V) Form 4 Insider Transaction Analysis
Overview
On September 1, 2026, Visa Inc. General Counsel Julie B. Rottenberg filed a Form 4 reporting an option exercise and corresponding sale of Class A Common Stock executed on August 31, 2026.
Transaction Summary
- Option Exercise (Code M): Exercised 2,028 stock options expiring November 19, 2027, with an exercise price of $109.82 per share.
- Open Market Sale (Code S): Sold 2,028 shares of Class A Common Stock at a price of $381.35 per share, realizing gross proceeds of approximately $773,377.80.
- Pre-Arranged Plan: Transactions were executed pursuant to a pre-established Rule 10b5-1 trading plan adopted on June 1, 2026.
- Post-Transaction Holdings: Following the transaction, Rottenberg continues to directly hold 18,404 shares of Visa Inc. Class A Common Stock.
Market Significance
The transaction carries Low market significance as it represents a standard cashless exercise/sale under a pre-scheduled Rule 10b5-1 plan rather than an unprogrammed discretionary market transaction.
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Important Disclaimer
This content is drawn from public SEC filings and may contain errors. It is for informational purposes only and is not investment, legal, or tax advice.
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