Apple GC Jennifer Newstead Sells $815K in Shares Under 10b5-1 Plan

Overview & Summary

On October 22, 2026, Apple Inc. ($AAPL) filed a Form 4 detailing an open-market sale by Jennifer Newstead, Senior Vice President, General Counsel, and Government Affairs.

Transaction Details

• Date of Transaction: October 20, 2026
• Security: Common Stock
• Transaction Code: S (Open-market sale)
• Shares Sold: 2,399 shares
• Execution Price: $339.62 per share
• Gross Proceeds: $814,748.38
• Post-Transaction Beneficial Ownership: 34,795 direct shares

Trading Plan Context

The transaction was executed pursuant to a pre-established Rule 10b5-1 trading plan adopted by Ms. Newstead on May 5, 2026. This indicates the trade was scheduled well in advance and not driven by recent material non-public developments.

Significance & Market Impact

• Significance Level: Low
• Takeaway: This transaction represents routine, planned diversification. The sale comprised roughly 6.4% of her direct holdings, leaving her with substantial continued equity exposure of 34,795 shares valued at over $11.8 million at the execution price.