eBay President & CEO Jamie Iannone Sells $2.29M in Common Stock Under 10b5-1 Plan

Executive Summary

On September 8 and 9, 2026, Jamie Iannone, President and Chief Executive Officer of EBAY INC ($EBAY), executed a series of open-market sales totaling 22,220 shares of common stock at weighted average prices ranging between $100.48 and $105.55, generating approximately $2.29 million in total proceeds.

Transaction Details

• Insider: Jamie Iannone
• Role: President and CEO, Director
• Filing Date: September 11, 2026
• Transaction Dates: September 8, 2026 & September 9, 2026
• Total Volume: 22,220 shares
  • Sept 8, 2026: 11,110 shares sold across 6 tranches ($100.48 to $104.95)
  • Sept 9, 2026: 11,110 shares sold across 5 tranches ($102.06 to $105.55)
• Weighted Average Price: ~$103.17 per share
• Gross Proceeds: $2,292,439.67
• Post-Transaction Holdings:
  • Direct Ownership: 219,881 shares
  • Indirect Ownership: 218,057 shares held via GRAT structures (GRAT A: 76,329, GRAT B: 32,700, Spouse's GRAT A: 76,328, Spouse's GRAT B: 32,700)
  • Total Position Post-Sale: 437,938 shares

Context and Analysis

• Pre-Arranged Trading Plan: All transactions were conducted pursuant to a pre-established Rule 10b5-1 trading plan adopted on November 20, 2025.
• Significance Assessment: Medium. While sales by the Chief Executive Officer are closely monitored by investors, the use of a Rule 10b5-1 plan established in late 2025 indicates this is an automated liquidity/estate planning program. Furthermore, Mr. Iannone retains substantial skin in the game, holding 437,938 total direct and indirect shares following these dispositions.