United Airlines President Brett J. Hart Sells $4.0M in Common Stock

Executive Summary

On October 30, 2026, Brett J. Hart, President of United Airlines Holdings, Inc. ($UAL), disposed of 39,000 shares of common stock in an open-market transaction at a weighted average price of $102.68 per share, generating total proceeds of approximately $4.00 million. Following the sale, Mr. Hart directly holds 325,122 shares.

Transaction Breakdown

• Insider: Brett J. Hart (President)
• Security: Common Stock
• Transaction Code: S (Open market or private sale)
• Shares Disposed: 39,000
• Price Per Share: $102.68 (range: $102.61 to $102.81)
• Total Transaction Value: $4,004,520.00
• Post-Transaction Beneficial Ownership: 325,122 shares
• Rule 10b5-1 Plan: Not indicated (aff10b5One reported as 0)

Significance & Market Context

This transaction is evaluated as having High trading significance due to the senior role of the insider (President) and the material dollar value ($4.0M). The sale represents roughly 10.7% of his direct holdings prior to the transaction. Because the filing does not report the transaction under a pre-established Rule 10b5-1 trading plan, the timing and execution are more likely discretionary.